Seattle

Seattle

What do you do if your Revenue Management effort is in high gear, but you’re not hitting your revenue goals and your website stats are off? You get a fresh set of eyes on the digital effort. Such was the case for Hotel Andra in downtown Seattle. Fed up with not...
Savannah

Savannah

It’s not often that I find myself supporting a group sales team beyond the normal marketing support – collateral development, digital support, etc – but that’s exactly how my last project shook out. MakeReady is new on the hotel management scene. With a tidy...