by Andressa | May 18, 2020 | Case Studies
The Coachella Valley and Indian Wells are home to some of the best tennis tournaments and music festivals in the States. Part of greater Palm Springs, the area is also home to some legendary resorts that have been around since the golden age of Hollywood. I was...
by Andressa | Mar 21, 2020 | Updates
We are spiraling, trying to catch our breath. Just days ago, I gave advice to hotels on making the most of marketing to fight diminished demand, but with many hotels and resorts forced to suspend operations, that advice is already pretty much out the window. Whether...
by Andressa | Mar 8, 2020 | Updates
The travel industry is reeling from cancellations being attributed to fears surrounding coronavirus. To help offset some of the lost revenue, I’ve put together a few marketing tips to help hoteliers drive immediate leisure bookings. 1. Use your data to get...
by Andressa | Jun 3, 2019 | Case Studies
Posada Margherita, a boutique hotel and restaurant in the heart of Tulum, Mexico, has eight charming, Italian villa-style rooms. While the hotel has enjoyed great success during their almost twenty years in business, they have recently found themselves in a changing...
by Andressa | May 17, 2019 | Uncategorized
Fifteen years in the business will get you a lot of friends – many I rarely get to hang out with so much these days. So when Mike Medsker and I discovered we’d be in the same city at the same time, we decided to get together and talk a little shop. I first...
