{"id":8,"date":"2019-06-13T20:01:27","date_gmt":"2019-06-13T13:01:27","guid":{"rendered":"https:\/\/achapmanmarketing.com\/?page_id=8"},"modified":"2023-02-15T14:33:07","modified_gmt":"2023-02-15T07:33:07","slug":"home","status":"publish","type":"page","link":"https:\/\/achapmanmarketing.com\/","title":{"rendered":"Home"},"content":{"rendered":"
[et_pb_section fb_built=”1″ admin_label=”Hero” _builder_version=”4.16″ custom_padding=”0px|0px|0px|0px” animation_style=”zoom” animation_intensity_zoom=”4%” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.19.4″ background_color=”#191a1e” background_image=”https:\/\/mlzcsfef6rtg.i.optimole.com\/w:auto\/h:auto\/q:auto\/https:\/\/achapmanmarketing.com\/wp-content\/uploads\/2019\/06\/circle-background-pattern.png” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|desktop” max_width=”100%” max_width_tablet=”100%” max_width_phone=”” max_width_last_edited=”on|desktop” custom_padding=”0px||0px|” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”3%” make_fullwidth=”on” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”10%|4%|10%|4%|false|false” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.18.0″ text_font=”||||||||” header_font=”|700||on|||||” header_text_color=”#d9b766″ header_font_size=”44px” header_letter_spacing=”-1px” header_line_height=”1.3em” custom_margin=”||40px|” animation_style=”fade” header_font_size_tablet=”” header_font_size_phone=”31px” header_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#d9b766″ text_font_size=”20px” text_line_height=”1.8em” header_font=”||||||||” custom_margin=”||50px|” animation_style=”slide” animation_direction=”top” animation_intensity_slide=”17%” locked=”off” global_colors_info=”{}”]Drive revenue.
\nGrow loyal guests.
\nIncrease profitability.[\/et_pb_text][et_pb_button button_url=”#FreeConsultation” button_text=”Contact Andressa” button_alignment=”center” _builder_version=”4.19.2″ custom_button=”on” button_text_color=”#ffffff” button_border_width=”4px” button_border_color=”#ffffff” button_border_radius=”100px” button_letter_spacing=”2px” button_font=”|700||on|||||” button_icon=”E||divi||400″ animation_style=”fade” button_text_color_hover=”#ffffff” button_border_color_hover=”#ffffff” button_letter_spacing_hover=”2px” button_bg_color_hover=”rgba(0,0,0,0)” locked=”off” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”on” button_text_color__hover=”#ffffff” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”on” button_border_color__hover=”#ffffff” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”on” button_letter_spacing__hover=”2px” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”on” button_bg_color__hover=”rgba(0,0,0,0)” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ background_image=”https:\/\/mlzcsfef6rtg.i.optimole.com\/w:auto\/h:auto\/q:auto\/https:\/\/achapmanmarketing.com\/wp-content\/uploads\/2019\/06\/pfe_ctl_tci1091-1.jpg” custom_padding_tablet=”||400px” custom_padding_phone=”||300px” custom_padding_last_edited=”on|phone” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ next_background_color=”#ffffff” admin_label=”Fun Fact Section” _builder_version=”4.16″ background_color=”#191a1e” custom_margin=”|||” custom_padding=”60px||110px|” bottom_divider_style=”triangle” bottom_divider_flip=”vertical” global_colors_info=”{}”][et_pb_row admin_label=”Service Section Title” _builder_version=”4.16″ width_tablet=”” width_phone=”90%” width_last_edited=”on|phone” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|desktop” custom_margin=”||40px|” animation_style=”fade” animation_direction=”top” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#ffffff” text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_text_color=”#ffffff” header_2_font=”|700||on|||||” header_2_text_color=”#ffffff” header_2_font_size=”42px” header_2_line_height=”1.3em” text_orientation=”center” width=”100%” max_width=”80%” module_alignment=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” header_2_font_size_tablet=”” header_2_font_size_phone=”23px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
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Using a data-driven approach<\/strong><\/span> to hotel marketing, I find the sweet spot between your property and ideal guests, then optimize your marketing resources for maximum reach and conversion of those travelers.<\/p>\n And I don’t stop with hitting revenue goals. <\/strong><\/span><\/p>\n No marketing campaign is ever really over. I bring you guests that will;<\/strong><\/span><\/p>\n [\/et_pb_text][et_pb_button button_url=”\/about\/” button_text=”Learn More” button_alignment=”center” _builder_version=”4.16″ custom_button=”on” button_text_color=”#747d88″ button_border_width=”4px” button_border_color=”#747d88″ button_border_radius=”100px” button_letter_spacing=”2px” button_font=”|700||on|||||” button_icon=”E||divi||400″ button_icon_color=”#747d88″ animation_direction=”right” button_text_color_hover=”#747d88″ button_border_color_hover=”#747d88″ button_letter_spacing_hover=”2px” button_bg_color_hover=”rgba(0,0,0,0)” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”on” button_text_color__hover=”#747d88″ button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” 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[\/et_pb_text][et_pb_text admin_label=”Subtitle” _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.8em” header_font=”||||||||” max_width=”700px” module_alignment=”left” custom_margin=”|||” custom_padding=”||20px|” animation_style=”slide” animation_direction=”bottom” animation_delay=”100ms” animation_intensity_slide=”4%” locked=”off” global_colors_info=”{}”]<\/p>\n I work with resorts, urban hotels, mixed-use properties, and have decades of combined experience marketing properties for leading independent and boutique lifestyle properties across the world.<\/p>\n [\/et_pb_text][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner column_structure=”1_2,1_2″ use_custom_gutter=”on” make_equal=”on” admin_label=”Features” _builder_version=”4.16″ width_tablet=”” width_phone=”” width_last_edited=”on|desktop” max_width=”75%” max_width_tablet=”” max_width_phone=”100%” max_width_last_edited=”on|desktop” custom_margin=”|||” 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src=”https:\/\/mlzcsfef6rtg.i.optimole.com\/w:auto\/h:auto\/q:90\/https:\/\/achapmanmarketing.com\/wp-content\/uploads\/2019\/06\/pfe_ctl_tci1098-e1564140611257.jpg” _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” admin_label=”Testimonial Section” _builder_version=”4.16″ custom_margin=”|||” custom_padding=”0px||110px|||” custom_padding_tablet=”||50px” custom_padding_phone=”||25px” global_colors_info=”{}”][et_pb_row admin_label=”Testimonial Title” _builder_version=”4.16″ custom_margin=”|||” animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.18.0″ text_font=”Montserrat|on||on|” text_text_color=”#353740″ text_font_size=”42px” text_line_height=”1.2em” header_font=”||||||||” header_2_font=”|700||on|||||” header_2_font_size=”42px” header_3_font=”||||||||” header_3_text_color=”#d9b766″ text_orientation=”center” max_width=”700px” module_alignment=”center” header_2_font_size_tablet=”” header_2_font_size_phone=”31px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ admin_label=”Testimonial” _builder_version=”4.16″ custom_padding=”1px|||||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_testimonial author=”ANDREA GRIGG” job_title=”Managing Director of Asset Management Services, North America” company_name=”JLL | Hotels & Hospitality Group” quote_icon=”off” _builder_version=”4.19.5″ body_font=”||||||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” author_text_color=”#d9b766″ use_background_color=”off” animation_style=”slide” animation_direction=”left” animation_intensity_slide=”20%” global_colors_info=”{}”]“Andressa assessed the marketing resource allocation and shifted dollars to efforts that were going to be more impactful in hitting the goals, determined the resources available at the property level and home office level for support, defined a communications strategy to achieve each of the assigned goals most efficiently, and… worked the plan with the team, keeping them on track the whole way. [Her] involvement was instrumental in keeping the team\u2019s focus on the priorities and keeping various parties accountable at the property and operator corporate resources.”<\/span>[\/et_pb_testimonial][et_pb_testimonial author=”STEPHANIE SUMMERALL” job_title=”Area Director of Sales and Marketing ” company_name=”Thompson Playa del Carmen” quote_icon=”off” _builder_version=”4.16″ body_font=”||||||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” author_text_color=”#d9b766″ use_background_color=”off” animation_style=”slide” animation_direction=”left” animation_intensity_slide=”20%” global_colors_info=”{}”]<\/p>\n \u201cI don\u2019t know what we would have done without Andressa Chapman during the past 18 months. She is absolutely brilliant. Andressa brings a thoughtfulness and attention-to-detail that\u2019s truly unique to her, and she engages in a way that makes you forget she\u2019s not a permanent fixture within your organization or sitting in the office next door. Andressa understands brand, merchandising, leveraging technology and ultimately driving revenues. I could go on and on. She\u2019s been an amazing asset to our team and we look forward to working with her again<\/span>.\u201d<\/p>\n [\/et_pb_testimonial][et_pb_testimonial author=”JULI JONES” job_title=”Vice President” company_name=”Hospitality Sales and Marketing Association International” quote_icon=”off” _builder_version=”4.16″ body_font=”||||||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” author_text_color=”#d9b766″ use_background_color=”off” animation_style=”slide” animation_direction=”left” animation_intensity_slide=”20%” global_colors_info=”{}”]<\/p>\n “Andressa has contributed her knowledge, insights, creativity, and leadership, along with her time, to HSMAI through the association\u2019s Resort Best Practices Initiative for more than six years, and I\u2019ve appreciated every minute I\u2019ve been able to spend with her and learn from her. She is a tenacious, creative, strategic thinker driven by her desire for excellence. And, what\u2019s most amazing about Andressa is her generous and non-competitive approach to moving the needle for all hotels and resorts. Andressa can be counted on to deliver what she promises \u2013 she is the utmost professional, and a valued volunteer. I\u2019m personally and professionally grateful to know her.”<\/span><\/p>\n [\/et_pb_testimonial][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_testimonial author=”FRANK FREDERICKS” job_title=”Managing Director” company_name=”Wild Dunes Resort” quote_icon=”off” _builder_version=”4.16″ body_font=”||||||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” author_text_color=”#d9b766″ use_background_color=”off” animation_style=”slide” animation_direction=”right” animation_intensity_slide=”20%” global_colors_info=”{}”]<\/p>\n \u201cAndressa brings hospitality marketing to a whole new level. She\u2019s a strategist and analyst at heart, but equally she is a big thinker and a doer. Her planning and organization skills are collaborative and exceptional. She builds highly targeted marketing campaigns that are goal driven and can shift tactics on a dime depending on changing revenue needs all in an effort to maximize return for the spend. She\u2019s a tremendous collaborator with the revenue management and sales disciplines as well as operations, and she knows how to get the very best work from our creative and PR agencies. Bring your A game if you\u2019re going to work with Andressa.<\/span>\u201d<\/p>\n [\/et_pb_testimonial][et_pb_testimonial author=”KEN WIDMAIER” job_title=”Chief Operating Officer” company_name=”Sage Hospitality” quote_icon=”off” _builder_version=”4.16″ body_font=”||||||||” body_text_color=”#747d88″ body_font_size=”16px” body_line_height=”1.8em” author_text_color=”#d9b766″ use_background_color=”off” animation_style=”slide” animation_direction=”right” animation_intensity_slide=”20%” global_colors_info=”{}”]<\/p>\n \u201cI have worked closely with Andressa for over five years on a number of very important long-term projects ranging from luxury hotels in gateway cities to beachside resorts. Additionally, Andressa has also brought much value in short-term projects when looking at hospitality assets in suburban, urban and other locations. Her marketing expertise in building independent brands, driving revenue, leveraging technology, creating effective teams, implementing tools to effectively measure ROI and her strategic thinking has consistently led to great results. I heartily recommend speaking with Andressa regarding your marketing needs.<\/span>.\u201d<\/p>\n [\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Contact Form Section” module_id=”FreeConsultation” _builder_version=”4.16″ background_color=”#191a1e” background_image=”https:\/\/mlzcsfef6rtg.i.optimole.com\/RbQTUreakrg\/w:auto\/h:auto\/q:auto\/https:\/\/achapmanmarketing.com\/wp-content\/uploads\/2019\/06\/circle-background-pattern-3.png” custom_padding=”1px||110px|||” top_divider_height=”24px” animation_style=”zoom” animation_direction=”bottom” animation_intensity_zoom=”10%” saved_tabs=”all” global_colors_info=”{}”][et_pb_row admin_label=”Service Section Title” _builder_version=”4.16″ width=”90%” max_width=”90%” custom_margin=”|auto|3px|auto||” animation_style=”fade” animation_direction=”top” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Title” _builder_version=”4.19.2″ text_font=”Montserrat||||||||” text_text_color=”#747d88″ text_font_size=”16px” text_line_height=”1.9em” header_font=”||||||||” header_2_font=”|700||on|||||” header_2_text_color=”#d9b766″ header_2_font_size=”39px” header_2_line_height=”1.3em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”center” max_width=”100%” module_alignment=”center” animation_style=”slide” animation_direction=”bottom” animation_intensity_slide=”4%” header_2_font_size_tablet=”” header_2_font_size_phone=”25px” header_2_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=”Contact Form” _builder_version=”4.16″ animation_style=”fade” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_contact_form use_spam_service=”on” recaptcha_list=”https:\/\/achapmanmarketingcom\/|https:\/\/achapmanmarketingcom\/-0″ email=”andressa@achapmanmarketing.com” custom_message=”—– Email from TriggerHotelMarketing.com Form —–||et_pb_line_break_holder||||et_pb_line_break_holder||From: %%Name%%||et_pb_line_break_holder||Company: %%Company%%||et_pb_line_break_holder||Email: %%Email%%||et_pb_line_break_holder||Message:||et_pb_line_break_holder||%%Message%%” success_message=”Thank you for contacting us. 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Grow loyal guests. Increase profitability.Increase Reach. Increase Conversion. Increase Profit.I help optimize your hotel\u2019s true revenue potential.ADVOCATES FOR INDEPENDENT HOTELS i drive YOUR HOTEL\u2019S TRUE REVENUE POTENTIALUsing a data-driven approach to hotel marketing, I find the sweet spot between your property and ideal guests, then optimize your marketing resources for maximum reach […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"yoast_head":"\n\n
Featured Clients<\/h2>\n
Two Forbes Five Star Resorts in Los Cabos
\n<\/span><\/h3>\nIndustry leader<\/h2>\n
Knowledge and Experience<\/h3>\n
\n
\n
Boutique hotels. Destination resorts.<\/h2>\n
From My Clients<\/h2>\n
What they say<\/h3>\n
contact ANDRESSA<\/span><\/h2>\n